SFE Conference

Southern Financial Exchange's 18th Annual Conference & Expo

April 21st - 23rd, 2008; Tunica, MS

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Conference Highlights

• 6 General Sessions, 22 Concurrent Sessions
• Registration Discounts
• Exposition Hall
• Pre-Event Workshops
• Free Pre-Conference Golf Tournament
• Dinner & Entertainment Cruise
• Hottest Issues in the Industry

SEE THE FULL AGENDA or REGISTER NOW!

This Conference is for You!
There's something for every financial institution payments professional at every experience level! The conference and exhibit hall will offer insights and answers for individuals from member and non-member financial institutions, businesses and government offices.

Southern Financial Exchange's conference is the most comprehensive event in the region for payments professionals. Nearly 300 experts and decision-makers from various financial institutions and other service providers take advantage of this unique regional opportunity for payments professionals to learn, network and build relationships at an exceptional value! The conference examines changes to the industry and discusses their potential impact - both positive and negative - on your business strategy. Industry leaders dedicated to understanding and shaping the payments industry will share valuable insight, hands-on experience and personal knowledge to help you save time and money.

Who Should Attend?

• Credit Unions, Community Bankers, CPAs, Corporate, Government, Wholesale & Retail
  • Executive/Senior Management; CEOs, CFOs, CTOs, CIOs, COOs, Presidents, Vice Presidents, Directors, Senior Managers, Treasurers, Treasury Managers, Controllers, Comptrollers, Payment Executives
  • Cash Management
  • Fraud & Risk Managers
  • Marketing & Product Development
  • ACH Professionals, Operations, Product Services, Deposit Services, Compliance/Audit, Fraud Prevention
  • Payments Processors
  • Payments Technology Providers

Keynote Speaker: Danne L. Buchanan, CEO

A founding force in the creation of NetDeposit, Danne was named CEO in 2003. Since that time, he has continued to build the company into an industry leader by providing financial institutions, commercial businesses, and check processors a revolutionary way to view and process check payments. A holder of two patents on electronic check processing, Danne led the team that pioneered remote deposit capture and testified before the United States Senate on behalf of the banking industry in support of the Check Clearing for the 21st Century Act, or "Check 21" legislation. Danne also serves as Executive Vice President of the E-Business Solutions Group for Zions Bancorporation, of which NetDeposit is a wholly owned subsidiary. He currently serves on the Board of Directors of NACHA and is Vice Chairman.

Pre-event Workshops

We encourage workshop registrants to check in at least 30 minutes prior to the start of the program to avoid missing the beginning of the sessions.

• Cross Selling - Embrace it or Dread it
  This interactive workshop is designed to identify the need to cross sell. Then we will address developing features and benefits of your product or service and training your staff to sell them. You will also learn how to successfully promote your project or idea to management. Be ready for a high-energy brainstorming and program development session. Learn concepts and acquire tools that you will be able to use!
  - Steve Barbera, AAP, Britton & Koontz, N.A.
  
  
• ACH: Getting Up To Speed
  Let us help you chart the course through the new and amended NACHA rules and the hottest industry topics. NACHA is introducing a series of rules to implement the industry's risk management strategy. Find out about recent rule changes including the Network Enforcement Rule, ODFI Reporting Requirements, the System of Fines Modification, the Company Name Identification Rule, International ACH, the Originator Watch List and the new ODFI Counseling Service. Many of the topics will be so current that we will not have a complete agenda until just before the conference. What you don't know can make your life more difficult. You will be better prepared to get maximum benefit from conference sessions by attending this workshop.
  - Danita Moss, AAP, Southern Financial Exchange
  
  
• Steering Through Key Issues in Government Payments
  This workshop will focus on key issues and guidance will be offered for: reclamations, Notifications of Change (NOCs), Death Notification Entries (DNEs), child support payments, electronic tax payments, Electronic Benefit Transfers (EBTs), and Electronic Transfer Accounts (ETAs). Students are encouraged to share some of their toughest government payments challenges. You will be advised on those issues and we will share contact lists and other resources to help you.
  - Billy Reed, AAP, Southern Financial Exchange

Conference Pricing & Savings

Continuing Education Credits

Earn 16.4 AAP continuing education credits and 2 more credits for attending a pre-event workshop; Sessions may also be eligible for CCM, CTP, and CPE credits. Please check with the organization issuing your certification to determine eligibility requirements.

Expect to receive a brochure in the mail. In the meantime, if you have any questions, you may contact me at (800) 626-4733 Ext. 24 or click the links at left to learn more.

You don't want to miss the southeast's premier gathering of financial visionaries! Register and plan to attend! We are looking forward to another dynamic event! We promise you an enjoyable and rewarding professional and personal experience.

About Southern Financial Exchange (SFE)
Southern Financial Exchange is a regional not-for-profit payments association headquartered in New Orleans, LA. SFE provides payment systems education, support and industry leadership regarding rules and regulations, operational issues, risk management and marketing to financial institution and corporate members in Alabama, Arkansas, Louisiana, Mississippi and Tennessee. Our mission is to provide leadership, education, and innovative, cost effective products and services for the mutual benefit of our members and their customers.